E confused, not motivated employee and without understanding the situation, as will be? Thus the general objective of this work is to analyze strategies of motivation for the workers of the Direct and Indirect Public Administration, from the study of methodologies directed for this improvement in the relationship between the same ones, as well as the indication of courses of qualification including practical of operating motivation so that they recognize its importance as employee, thus considering a new reflection on the subject in question and showing the necessity of these modifications. We wait with this work, without pretension none to decide definitively the reinantes fidgets on the studied subject, but to only bring some consideraes that we understand opportune and that the same it serves as script for searching futures of the subject, for the students of Administration, of After-graduation, entrepreneurs, leaders of Companies, the proper employees or any another person that at the moment it is passing for a process of desmotivao in its workstation so that the same serves of orientation for its doubts. 2 2,1 ASPECTS METODOLGICOS TYPE OF STUDY How much its tipologia, is about bibliographical research, which supplied to the necessary theoretical support the consideraes and inquiries of the functioning and classification of the conventional markers for development of this research. According to Gil (2006, p.45), this type of research ' ' it is developed on the basis of material already elaborated, mainly constituted of books and articles cientficos' '. The bibliographical research has the advantage to enclose a bigger gamma of phenomena of what that one carried through directly next to the searched phenomena, as much for the nature of the time as of the limitations of the researcher. In reason of the chosen subject readings in books of Administration had been made, of Management of People, magazines, comments and all a investigativo study through the empirical research that had for purpose analysis of the characteristics of facts or phenomena, the evaluation of programs or the isolation of changeable principles.
Many companies had currently not been born multinationals, if they had made by means of the capacity of creation and innovation, by means of the ousadia and of serious studies. The empreendedorismo does not have formulates ready and nor resulted accurate, mathematically calculated, therefore it depends on factors others that the capital to be not only applied to undertake and the market to answer what it is had to offer. Everything goes of an idea that if reproduces in practises in concrete actions and with objective tracings. It is clearly that all enterprising it knows that to trace objectives and goals to be reached they are of capital importance for the success, does not advance to count on the hen of eggs of others without before finding the hen and taking care of so that the eggs are produced. Exactly making use of you do not formulate perfect and so little magical, we risk in them to define the bases to undertake. this already is one of the bases, the ousadia. Without ousadia it is not possible nothing because everything becomes falsely more dangerous of what really it is.
But we go the bases of the entrepreneur. Bases of the enterprising Creativity To be creative do not mean that the entrepreneur must create something that not yet was created for consumption or to alavancar profits, in case that it obtains congratulations. But, the fact is that everything what the entrepreneur to think as new certainly already is being thought or already was applied in some place of the world. What it does not mean that is not a useful idea, it only needs to be rethink on the basis of the conditions of the market where it will have to be presented. Prometheus imagines a small entrepreneur called who decides to leave for the production of personalized tooth brushes. He will be that somebody not yet had this idea? This does not matter, what in fact it interests is that the idea can be practised, what it needs is to analyze if he is possible and if is possible that is made.
Summary: The performance of Manuel Antonio In service Da Silva, in the colonial context of Brazil, with the installation of its typography in Salvador, made possible the dissemination of literature in scales not yet tried. Important workmanships of the then Medicine, religious item, among others, had given ‘ ‘ new ares’ ‘ to a country of scarce readers. The confection of periodic Age d? Gold of Brazil was an excellent landmark for the model of reading of the time (now plus a periodical) and the note for a new entrepreneur, with an objective defined, according to consulted sources: the search for customer-readers. Word-key: Manuel Antonio In service Da Silva; Literature – impression; Brazil – Colonial Period – books 1.
The FIRST PARTICULAR TYPOGRAPHY In way to the raised informacional flow it century XXI, we find, as inherent aspect to our days, the relative easiness for reception of the contents emitted in diverse supports (half digital, electronic and printed matters)? that they are transformed into knowledge for the receiver, in the case, the reader. However, when it has little was commented on the bicentennial of the arrival of the Real Family to Brazil, as well as on the evolution of the world national printed matter with the installation of the Regal Press, we detach, here, the initial publication spreading in Salvador, in the scope of the particular typography, and the dissemination of literature. Citing Muniz Tavares, Wilson Martins (2002, P. 299) salient: ‘ ‘ Until a transference of the cut for Rio De Janeiro, the metropolis never wanted to assent in the establishment of tipografias coloniais’ ‘. The author detaches, still, that the first assays of the press that ‘ ‘ they had had place in Pernambuco and in Rio De Janeiro in elapsing of century XVIII, about 1706 and in 1752 respectively, rigorously they had been suppressed, kidnapping material’ ‘.
The advance of the Internet, mainly in the communication enters the millions of people who today use the social nets for the Internet, has been object of study of researchers and technician of the main sites of relationship, entertainment and mainly of the companies of ecommerce in the direction to extend and to keep one better relationship with its customers. to remain the front many sites has looked for to invest in the promotion of initiatives created for young entrepreneurs with vision and improvement of the existing technologies similar to optimize and to facilitate the life of internautas in the search of products, or information that influence in the decision taking that they define the choice in the hour of the purchase of a product or service. In this direction, some companies have left the front to have innovative solutions through awardings and investments directed to the young entrepreneurs who create new tools in the calls startups of technology. Recently we saw the case of the Submarine site that announced a program of incentive for developed innovative solutions stops the social nets. The site opened registrations during the last Campus Party Brazil for the competition in the call Open Innovation. The five better projects will go to gain ticket, lodging and ingression to participate of the American edition of the Party Campus, that happens in the Valley of Silicon in U.S.A.
and that it happens in August of each year. Another similar initiative was of the site of collective purchases Urban Fish that sponsored the 5 projects of startups with prizes of until R$ 5 a thousand for the development of interfaces and APIs come back the processes and the platform of the site. It is very important that the companies have the ousadia to invest in the good ideas that many times finish dying for not finding chance to show its creations. Who knows if new Twitters, Groupons or Facebooks would not be being born of these initiatives. That these examples can motivate other companies to tread way the same.