And after he told me, I stopped worrying, and only show you how young I am, I have the intention to campaign in all 13 states. Robert Kiyosaki, author of Rich Dad, Poor Dad series has sold over 26 million books since 1997. Much of the success of Papa Rico is not just because Robert wrote a good book. The message of becoming a better manager of money and use the power of financial literacy and leverage to create wealth challenged conventional thinking: it takes money to make money. Robert worked a history of logic and emotion and put it in seminars, radio, TV and newspaper interviews. Chief of Staff has plenty of information regarding this issue. He perfected a structure that turned a boring lesson about money in something exciting and emotionally betray him. The story of two parents is a strange message and the cornerstone of the success of Papa Rico. – Are you a master of sales because people relate their stories, values and knowledge? – Make people get emotionally involved? – You are unique and an example for others? Strategy Narrator say stories in sales situations because it is often difficult to create the excitement of the service or product.
The reality is, showing advantages and benefits can be achieved in simple brochures or the Internet. However the creation of images in the mind is often a powerful way to stimulate emotions and move people to action. Use stories to: – Keep ideas in order and show the ideas in sequence – show how things happened – Help others to understand why things happened – Share information and illustrate the success of another – illustrate the principles that can be used in any situation How to create a History People do not necessarily see things from your point of view, they see things through their paradigms.