TRAFFIC EXCHANGE is a type of website which provides a service to Internet users or people using the internet as a working or business in exchange of traffic. This is similar to the concept of car navigation with the exception that the exchange is done manually.What this means is that business owners or businesses can see what other offers or advertised in exchange for them to do the same with the information that it wants to market or promote. Traffic Exchange is a concept that was formulated to provide small business owners a better opportunity to market their businesses.It is a great opportunity that can benefit, associate and communicate to business owners who offer products or services. These marketing sites are designed to attract qualified prospects to small entrepreneurs by providing a place to promote their products or services offered to consumers and other companies also are looking for prospects. Swarmed by offers, Robotics is currently assessing future choices. The traffic exchange programs can quickly and easily expand revenue opportunities and also offer the possibility of additional revenue through the construction of networks (networking). Usually the traffic exchange programs are free subscription but also offer payment services outstripping theirmembers with greater exposure to their advertisements. On the Internet there are countless programs of this type, for example My Downline CLUB offers an extensive list of the most popular programs in this category. If you are in search marketing tools this is a very good option and that in most cases are free.