These are people who want to “be your own boss.” Or who like to “do their own thing.” While the “E” or employee often respond to the fear of not having money by searching for “security”, the “A” will respond differently. People in this quadrant will respond to fear by finding no security, but to take control of the situation and confront themselves. That’s why I call them “the group of ‘do it yourself’.” In regard to fear and financial risk, they want to “take the bull by the horns.” In this group you will find “professionals” well educated, who spent years in school, such as doctors, lawyers and dentists. The self-employed are often “perfectionists” rooted. Often want to do something exceptionally well.
In his mind believe that nobody does it better than what they can do, so I really do not trust anyone else can do as they like … the way they feel is correct. ” This group is often difficult to recruit other people to do what they do, simply because in his mind no one is able to perform the task. That causes the members of this group often say: “It’s hard to find good assistants these days.” Many people of the type “A” reluctant to recruit and train other people because a Once trained often end up as competitors. This, in turn, keeps working harder and doing things on their own. 3. The “D” (business owner).
This group of people could be almost the opposite of the “A”. Those who are true “D” like to surround yourself with smart people of the four categories, “E, A, D and I”. The real motto of a “D” is “why do it yourself when you can hire someone to do it for you and they can do better?” Those who are true “D” can leave their business for a year or more and on his return found that their business is more profitable and better managed than when they left. In a true business type “A”, if “A” goes for a year or more, chances are that there will be no business to return to. So what’s the difference? To put it simply, an “A” owns a job. A “D” is the owner of a system and then hires competent people to operate the system. Take for example the case of a dentist. A dentist spends several years in school, learning to become a self-contained system. You as a customer, you have a toothache. You come to see the dentist. He arranges his tooth. You pay and go home. You are happy and then tells his friends about his great dentist. In most cases, the dentist can do all the work yourself. The problem is that if the dentist is going on vacation, so does your income. Business owners “D” can go on holiday for ever because they have a system, not a job. If the “D” is on vacation, the money still flowing. 4. The “I” (investor). Investors make money with money. They have to work because their money is working for them. The “I” quadrant is the playground of the rich. Regardless of which quadrant have earned their money the people, whether they be rich someday should ultimately come to this quadrant. It is in the “I” quadrant in which the money converts into wealth.